

ENGAGE EVENT IDENTITY
Visual Identity & Website Design for Virtual Event
Client: FWI | Poppulo B2B SaaS
Create a visual identity to promote the yearly FWI | Poppulo Communications Virtual Conference. The design result needed to sit within the new co-brand but also not move too far away from the original Poppulo brand. Collateral would need to fight for views across social platforms and digital advertising spaces. The brand is B2B which requires professionalism within the challenge of trying to stand out among competitors.